Cookie Policy
Last updated:
What are cookies?
Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They help websites remember information about your visit and improve your experience.
Why do we use cookies?
We use cookies to:
- Provide essential site functionality
- Remember your preferences and settings
- Understand how you use our website
- Improve our website and services
- Measure the effectiveness of our marketing campaigns
Types of cookies we use
1. Strictly Necessary Cookies (Always enabled)
These cookies are essential for basic site functionality and security. They enable core features like form submission, security, and session management. These cookies do not require consent and cannot be disabled.
| Cookie Name | Purpose | Duration |
|---|---|---|
| cookieConsent | Stores your cookie preferences and consent choices | 1 year |
| session_id | Maintains your session on the website | Session only |
2. Analytics Cookies (Requires consent)
These cookies help us understand how visitors interact with our website, including which pages are visited most, time spent on pages, and user flow. This information helps us improve our website and content.
| Cookie Name | Source | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Tracks unique user visits | 2 years |
| _gid | Google Analytics | Tracks session data | 24 hours |
| _gat | Google Analytics | Rate limiting requests | 1 minute |
3. Marketing & Advertising Cookies (Requires consent)
These cookies are used to track the effectiveness of our advertising campaigns and to measure conversions. They help us understand which marketing messages resonate with our audience.
| Cookie Name | Source | Purpose | Duration |
|---|---|---|---|
| _gcl_au | Google Ads | Tracks conversion data for Google Ads campaigns | 90 days |
| _gcl_aw | Google Ads | Stores conversion ID for campaign tracking | 90 days |
| ad_storage | Google Consent Mode v2 | Enables Google Ads tracking with user consent | Session/persistent |
Google Consent Mode v2
We implement Google Consent Mode v2 to comply with privacy regulations. This system respects your cookie preferences:
- By default, all tracking is disabled until you provide consent
- Analytics and marketing cookies only function after you accept them
- You can change your preferences anytime via the cookie settings button
- Your choices are saved in the "cookieConsent" cookie
How to manage your cookies
Via our cookie banner
When you first visit our site, a cookie banner appears with options to:
- Accept All: Accept all cookies including analytics and marketing
- Reject: Decline non-essential cookies
- Cookie Settings: Customise which types of cookies you accept
Via your browser
You can manage cookies through your browser settings:
- Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Preferences → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Privacy, search, and services → Clear browsing data
Third-party services
Google Analytics
We use Google Analytics to track website traffic and user behaviour. Google Analytics sets cookies to collect data about your interactions with our site. Visit Google's Privacy Policy for more information.
Google Ads (Conversion Tracking)
We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. This involves setting cookies to track if visitors complete actions (like submitting a contact form). Visit Google's Privacy Policy for details.
Do Not Track (DNT)
Some browsers include a "Do Not Track" feature. Currently, there is no industry standard for recognising DNT signals. Our site does not currently respond to DNT headers, but you can use your browser settings to limit tracking.
Your rights
You have the right to:
- Accept or reject non-essential cookies
- Withdraw consent to analytics and marketing cookies anytime
- Request deletion of cookies via our Privacy Policy
- Learn how your data is used in our Privacy Policy
Changes to this Cookie Policy
We may update this policy to reflect changes in our cookie practices or applicable regulations. The "Last updated" date above indicates when this policy was last modified. Your continued use of our site signifies acceptance of any changes.
Contact us
For questions about our Cookie Policy, please contact us at:
Email: info@energshoulder.world
Phone: +64 9 555 8273
Energshoulder Ltd, Auckland, New Zealand